Thalia – Geschenktipps

TV Commercial

»Thalia – Geschenktipps« is a Christmas TV campaign with bite instead of kitsch! For bookstore chain Thalia we developed, designed and animated 5 stories around satirical ideas for Christmas presents – the “lucky” recipients are Mesut Özil, Melania Trump, Dieter Bohlen, Joko & Klaas, as well as the Bundesverkehrsminister.

Our design goal was to find a visual style that was minimal yet bold, colourful but mature, as well as being straightforward instead of sweet and kitschy. This design language allowed us to come up with fluently interchanging shots that all could have been used as book cover designs.

Credits

CLIENT: Thalia
AGENCY:Wynken Blynken & Nod
CREATIVE DIRECTOR: Matthias Erb, Jens Theil
COPYWRITER: Sebastian Weber
ACCOUNT DIRECTOR: Melanie Gerling

PRODUCTION COMPANY: Sehsucht
DIRECTION: We Think Things
PRODUCER: Stephanie Hülsmann
DESIGN & ANIMATION: Pascal Monaco, Felix Meyer

MUSIC: Damien Damien
SOUND DESIGN & MIX: Hastings